News & Press

Posted Monday, May 6th, 2019
Highlights the Positive Impact of Tourism on the County

Deputy Freeholder Director Heather Darling presented a special proclamation to Leslie Bensley, Executive Director of the Morris County Tourism Bureau, who was joined by her staff and other leaders of the tourism industry in Morris County
The Morris County Board of Freeholders today proclaimed this week, May 5-11, as National Travel and Tourism Week in Morris County, calling attention to the economic, image and quality of life benefits provided by the influx of tourists into this county, especially through the efforts of the Morris County Tourism Bureau.
View the video: https://youtu.be/F7J_QG0pmnY
Deputy Freeholder Director Heather Darling presented a special proclamation to Leslie Bensley, the veteran Executive Director of the Tourism Bureau, who was joined by her staff and other leaders of the tourism industry in Morris County at a special event this morning at the Board of Freeholders’ meeting in Morristown.
“We are highlighting the positive effects of tourism on the county’s economy and our high quality of life, and also our positive image across the state and nation as an important historic destination,’’ said Freeholder Darling.
‘’Through the efforts of the Morris County Tourism Bureau, we have welcomed visitors to walk in the footsteps of George Washington and Alexander Hamilton, visit the nation’s first national historical park and landmarks that tell the story of the Industrial Revolution and the Gilded Age and the American Arts & Crafts movement, among many others.’’
The tourism industry employed 22,362 people in Morris County in 2017 and tourists spent $2.2 billion in Morris County, which has helped ease the tax burden for Morris County residents.

Director Bensley noted, “Morris County’s unique historical and cultural resources are major tourism attractions. Tourism fosters awareness of and engagement with these resources by residents, community leaders, businesses and visitors and ultimately increases the quality of life for local residents.”

It specializes in heritage tourism, which is defined as “traveling to experience the places, artifacts and activities that authentically represent the stories and people of the past.”
In addition to partnering with numerous historic groups and businesses across the county, the Tourism Bureau offers many programs, such as walking tours that have featured a variety of topics, from the historic murder trial of Antoine Le Blanc to the love life of Alexander Hamilton and a tours of a haunted cemetery, among many others.

Morris County Freeholders National Tourism Week Proclaimaition

Deputy Freeholder Director Heather Darling presented a special proclamation to Leslie Bensley, Executive Director of the Morris County Tourism Bureau, who was joined by her staff and other leaders of the tourism industry in Morris County.